SmartLabel

SmartLabel

SmartLabel™ was created to meet the consumers' desire for more information about the products they use and consume. Consumers will be able to search or scan for detailed and consistent information about nutrition, ingredients, allergens, product usage and advisories, and brand information.

RFID Moves Into The Big Leagues

RFID Moves Into The Big Leagues

Drake LaDue, CEO of Brand-X-Mobile, was not at FanFest and wasn’t privy to enjoying and wasn’t privy to enjoying the scanable feature on the large cards. But after the event, he experienced some frustration when trying to scan something with a QR code he found online

Are clients qualified ad designers?

Are clients qualified ad designers?

I get asked daily, by our clients, about automated social, no coding necessary and build it yourself digital and design tools. And more often than not the request is driven by a perceived concept of saving money or increasing profits. We can't blame them, we're all guilty of the same behavior. Here's the reality, clients are exposed to,

Keep It Short and Sweet Mobile Experiences

Keep It Short and Sweet Mobile Experiences

We've developed a "Keep It Short and Sweet Mobile Experiences" goal approach to meet the needs of the organization as well as the end user. Although each approach is customized for the desired goal as well as the mobile landing page, there's a set of core best practices which are applicable to every type of mobile experience. We've listed a few below which will increase

The Mobility Report

The Mobility Report

The Mobility Report (10 years into the future) - It plays like a crazy George Orwellian science fiction movie - right? Well sit back because what you're about to read will probably blow your mind!

50 Shades of Mobile

50 Shades of Mobile

Mobile Diversity
There are more mobile devices than there are people on the planet!!
There are more than 3.1 million mobile apps (Android and Apple Combined).
90% of our mobile behavior is some form of social communication.
And the profile of the mobile end user spans from mobile device novice to expert, across every generation and every culture

The Novelty of Things

The Novelty of Things

Who really cares about a Quick Response?   What businesses measure are Quick Results!   The entire mobile audience (pretty much everyone on the planet) uses at least one Quick Response Tool(SMS, NFC and QR Codes) on a regular basis.  What we may not recognize is every time we scan, tap or touch we run the possibility of an unexpected experience known as a "HACK".  Where most hackers are more mischievous than anything else, a mobile hack is malicious with only 1 motivation -

A Brand X Mobile Press Release

A Brand X Mobile Press Release

A New Evolution in Mobile Friendly Site Builders & A

Pay it Forward program – educational licenses given FREE to school districts!

FOR IMMEDIATE RELEASE

Durham, NC – BRAND-X-MOBILE announces the Launch of MOBILUTION.IO©, which closely follows Google’s roll-out of what has been deemed #MOBILEGEDDON. Websites that aren’t deemed “mobile friendly” will get dinged by Google unless they meet the new MOBILE FRIENDLY SITE algorithm. Google has been warning users since February that they’ll all have to change the way mobile is built to ensure that their potential customers can still find them easily on their smartphones. Moreover, Google now strongly recommends that companies have a mobile friendly site, to drive friendly mobile “experiences.”