jclupis | Marketing Charts | Wed, 02 Dec 2015 14:30:18 +0000

Pew-Tech-Trio-Ownership-by-Demographic-Dec2015Source: Pew Research Center

    Notes: Some 36% of US adults own a smartphone, computer and tablet, per results from a survey from the Pew Internet & American Life Project. In looking at how the ownership of all 3 devices breaks out among demographic groups, the study indicates that it is highest among 30-49-year-olds (51%), college graduates (53%), and those coming from households with at least $75k in annual income (60%).

    Last year, a survey from Deloitte found that 37% of Americans aged 14 and older owned the trio of devices, with that figure up to 51% among Millennials (14-30).

      Related: The Demographics of US Smartphone and Tablet Users

        About the Data: The results are based on a survey of 1,907 US adults aged 18 and older fielded from March 17 through April 12, 2015.